KEVIN YOUKILIS HITS FOR KIDS AND HARVARD SWEET BOUTIQUE ANNOUNCE PARTNERSHIP TO RAISE MONEY FOR CHILDREN

Red Sox first baseman and local gourmet cookie company join forces to benefit Boston area children’s charities.

Boston—January 24, 2008—Kevin Youkilis Hits for Kids charitable organization and Harvard Sweet Boutique, Inc., a Boston area gourmet sweets company, today announced the creation of a partnership to raise funds for community-based children’s charities and medical research organizations through sales of gourmet sweets. 

Harvard Sweet Boutique has added the Kevin Youkilis Hits for Kids Collection to its baked goods product line, and will be donating a portion of the sales to Youkilis’ charitable organization.  The collections, which make ideal gifts for Boston Red Sox fans, include gourmet cookies and brownies packaged in handsome metallic silver gift boxes and adorned with burgundy ribbons.  In addition, authentic Rawlings baseballs autographed by Gold Glove Youkilis will be available for purchase with the gift boxes, with all profits from the sales of the balls going to Hits for Kids. 

According to Kevin Youkilis, “You can’t go wrong with baseball, cookies, and kids.  We’re pleased to be working with Harvard Sweet Boutique to harness the magic of baseball and cookies to raise money to help children.”

Harvard Sweet Boutique owner, Sue George is “thrilled to have the opportunity to lend a meaningful hand to the children of our area.  I love baking and watching my new business flourish, but it’s nothing compared to the feeling of making a tangible contribution to underprivileged kids.”

Founded in September 2007 by Boston Red Sox infielder Kevin Youkilis and his fiancé, Enza Sambataro, Kevin Youkilis Hits for Kids is dedicated to rallying local and corporate support for charities and organizations focused on the health and well being of children. Kevin Youkilis Hits for Kids teams up with existing community-based children’s charities and medical research programs in New England to help raise money and awareness.  Some of the organizations that Hits for Kids is working with include:

• Christopher's Haven – a home for kids when cancer hits home, provides housing for children going through state-of-the-art Proton Beam cancer treatment at Mass General Hospital. Christopher's Haven provides a safe, comfortable and supportive environment for the young patients as well as their parents and siblings.
• Italian Home for Children – “the home of last resort” for the most severely abused, neglected, and emotionally disturbed children. IHC offers these boys and girls a safe haven and a chance to put the pieces of their lives back together.
• Joslin Diabetes Center's Pediatric Health Services – a team that cares for more than half of the kids and teens in Massachusetts with diabetes. Joslin's personalized approach to care, education and support helps kids with diabetes and their families live a healthy life with diabetes.

About Kevin Youkilis Hits for Kids

Kevin Youkilis Hits for Kids is a charitable organization focused on raising support and awareness for the health, advocacy, safety, and medical healing of children across Massachusetts and beyond. With the goal of rallying the support of volunteers, local business, and the heart of Red Sox Nation, Kevin Youkilis Hits for Kids is teaming with existing, community-based children’s charities and medical research efforts, both in New England that currently lack sufficient funding and awareness.

To learn more about Kevin Youkilis Hits for Kids, or to make a donation, please visit www.youkskids.org.

About Harvard Sweet Boutique, Inc.

Harvard Sweet Boutique is a fast-growing company based in Harvard, Massachusetts.  The company was founded in 2007 by Sue George and quickly established itself as a premier Internet gift retailer.  The company’s attention to detail extends from the product to the packaging.  All baked goods from Harvard Sweet Boutique are made in small batches from scratch, and are beautifully packaged in whimsical boxes that come in crisp stripes, polka dots, fun checkerboards, or seasonal themes, making the delicious cookies, brownies, and toffee ideal for giving.  Products are available online at www.harvardsweetboutique.com, by telephone at 1-888-5SWEETS, and at local retailer Idylwilde Farms in Acton, Massachusetts.